Iva Huljić Project Manager

My Expertise

Project managment, Marketing and above all Cycling

Project managment

My Expertise Project managment

Managing web projects from analysis, through development to content management.

Marketing consulting

My Expertise Marketing consulting

Analysing current marketing campaigns, and implementing changes or creating new ones.

SEO analysis

My Expertise SEO analysis

SEO analysis of current websites, presentation and implementation of neccessary changes.

Contact me

My Experience


Jul 2022 –

2e Systems GmbH, Zagreb - IT Services

Project manager

2 years 9 months
Oct 2019 – Jul 2022

Unidea d.o.o., Zagreb - Marketing agency

Project manager

As a project manager in an agency that deals with graphic design, web design, and development, as well as marketing consulting, my main responsibilities are managing projects for our clients.
With lots of experience in web development and online marketing, I offer clients an overall analysis of their current website, competition and general market overview. I help improve their current website, and campaigns, or design and create a brand new website with my team of designers and developers.
  • Negotiating projects and communicating with clients.
  • Managing web, design and marketing projects.
  • Coordinating team members and external associates.
  • Budgeting and monitoring projects.
  • Recruiting employees and external associates.
  • Coordinating design and development of various types of websites (nutrish-max.com, tisnoresort.hr, opti-value.com ) as well as writing content for them.
  • Developing smaller WP sites from concept, content, initial hosting setup to final design modification of WP theme and plugins (logi-speed.eu, opti-value.de).
3 years 6 months
Apr 2016 – Oct 2019

Atlas d.d./Atlas plus d.o.o., Zagreb - Largest travel agency in Croatia at the time

IT Project manager

I was hired as a Project Manager by Atlas to oversee the redesign of their main websites atlas.hr and atlas-croatia.com and to make them online bookable.
My main role here was the supervision and coordination of external contractors in the design and maintenance of websites; creating specifications and leading the development of 8 different websites and connecting them to several central reservation systems.
  • During this 3.5 year project I launched 2 B2B and 2 B2C online bookable travel sites and several accompanying business websites (i.e. www.atlas-croatia.com).
  • Making sure that the project is on time and within budget.
  • Managing development of API bridge between the aforementioned portals and several CRS (central reservation systems) using agile software development methodologies.
  • Leading the development and testing of the B2B REST API and the B2B partner merger process.
  • Supervision and coordination of external teams in the development and maintenance of websites.
  • Coordination with project owners in designing and customizing the online sales process.
  • Management of the payment gateway integration.
  • Collaborating with the IT department and external associates on server and domain maintenance.
  • Studying the documentation of reservation systems and getting acquainted with business processes.
  • Monitoring and analysis of online campaigns, budget planning and monitoring of sales results.
5 years 6 months
Oct 2010 – Apr 2016

Private dental practice Marko Vukić, dr.med.dent./Identalia, Zagreb - Dental tourism - one of the first big dental surgeries in Croatia that started with dental tourism and became one of the market leaders

Web and online marketing manager

By leading marketing campaigns and teaming on the development of several websites I contributed to the company expanding its business from a couple to twenty active dental surgeries.
I continued to work as an SEO analyst on a few websites and in 5 languages, but entered more into the world of online marketing and began working on first Google, and later Bing and Facebook campaigns.
My role was to create and maintain online campaigns from the ground up mostly for Italian, but also German, English, and Slovenian markets. This also included market research as well as business results analysis and budget planning.
I was also responsible for all websites and worked with the developers to create and maintain them.
3 years 8 months
Feb 2007 – Oct 2010

Adriatica.net d.o.o./Atlas d.d., Zagreb - Travel agency - one of the leading online travel agencies in Europe, Booking.com of the time, pioneered online travel bookings in the 2000s

SEO/WEB analyst and webmaster

Through SEO our organic visits reached around 60% of our total daily visits which helped make adriatica.net one of the most visited portals in Europe in the travel industry.
As an SEO/WEB analyst, my main role was to analyze 3 main sites and a few minor sites in 12 languages, keep them well ranked on local search engines as well as Google, and up to SEO standards.
Later on, my responsibilities expanded to the maintenance of all sites as well as online marketing.
11 months
Mar 2006 – Feb 2007

Adriatica.net d.o.o., Zagreb - Travel agency

Customer Service, English desk

I worked as a customer service agent for English speaking customers in one of the largest online agencies at the time.
My responsibilities involved communicating with customers, making reservations, and handling their needs.

Featured Projects

Atlas.hr/Atlas-Croatia.com online booking websites

Atlas.hr/Atlas-Croatia.com online booking websites

Head of web development and online marketing

A 3.5 year project redesigning atlas.hr and atlas-croatia.com and connecting them to backoffice CRS(Central Reservation System) making them online bookable.
The main challenge was connecting both sites and later their B2B equivalents to two main central reservation systems.
As the head project manager, my main tasks were:

  • writing specifications
  • business process modeling
  • supervision and coordination of developers
  • coordinating input and maintenance of 8 websites
  • connecting them to central reservation systems
  • creating and analysing online and offline campaigns, budgeting, overseeing campaign ads design, tracking results

Identalia - DSV websites

Identalia - DSV websites

Online campaigns management and SEO

During 5.5 years in DSV/Identalia I was managing online campaigns, SEO analysis as well as overseeing development of 3 main and various smaller websites.

  • analysing and adapting several websites in 5 languages
  • overseeing web development and maintenance
  • dental tourism market research in Europe
  • creating and managing online campaigns in Italian, Croatian, English, German, and Slovenian
  • business results analysis and budget planning

adriatica.net website

adriatica.net website

SEO/WEB analyst and web maintenance

SEO analysis and web maintenance of 2 main and various smaller websites.

  • analysing and adapting 3 main and various other websites in 12 languages
  • overseeing maintenance and development of websites
  • maintenance of Facebook pages

Recommendations

Vladimir Lazić picture

Vladimir Lazić

Senior Software Engineer at Clarivate

I collaborated with Iva on a couple of applications as a freelance developer.

For me, Iva's most important trait is that she is a nice person that remains positive in negative situations.

She has a strong sense of ownership, and responsibility as well as attention to detail, which are traits that I consider important for a Project Manager.

I got the impression that Iva is a curious person who wants to understand all aspects of software product development. Thus, she showed a high knowledge of technical details that made my job easier as a developer.

I would especially emphasize the preparation of project documentation, which was useful on a technically challenging project.

Iva earns my highest recommendation to any Software team looking for a dedicated, honest, and hard-working Project Manager.
Sanja Trbojević picture

Sanja Trbojević

Project Manager at Dokument IT

Two times I had a pleasure to work directly with Iva - first time in adriatica.net, and after couple of years in Atlas d.d.

Her technical knowledge in digital projects is at expert level, but most important in the collaboration is the peaceful and serene atmosphere she is able to build around any project.

The first thing you notice on Iva is her smile, and talent to look a the positive side of any situation. This amazing skill simplify the process of finding a solution to any digital challenge.

While managing a project you can bet Iva has carefully collected and stored all important documentation, so she is always able to quickly find the key information.

Communication is the key quality in Project management, and Iva has mastered to communicate very precisely through many different management tools like Jira, Asana and others. Thanks to her technical background and pleaser communication developers and programmers loves to collaborate with her.

Beside the technical part, she is also very skilled to explain complex digital stuff to “non-digital” collaborators.

If there would be an opportunity to collaborate for the third time, I would consider my self extremely lucky.
Bojan Ivanović picture

Bojan Ivanović

Junior .net Developer at Infranet razvoj d.o.o.

At Atlas, I worked directly with Iva on multiple projects, over a span of 3 years.
She was, and continues to be, one of the hardest workers I have ever met, as well as being one of the most competent colleagues I have had the pleasure of working with.

She combines an unfaltering optimism with an amazing capacity to learn and solve problems, and a truly exemplary work ethic.

She keeps everything wonderfully organised (both people and documentation) - you will never catch Iva forgetting something or losing track on a project.

Her communication skills are astounding - she is easily able to translate extremely complex topics to people who have zero experience on the subject. That, combined with seemingly endless patience and understanding for other people is what makes her an amazing project lead. Iva will regularly go out of her way to make sure both the project and the people working on it, are doing great.

Iva is, by far, the one colleague I would always want to work with, and the one person I will always, without a single shadow of a doubt, recommend.